SEO

Feb 27, 2020

SEO

Posted by GrowScore

Evaluating Your Content Marketing: Measuring Attention

You have created your content marketing plan, and you have published all your content, but you don’t know how to evaluate your success? In some cases, your KPIs might help you, but mostly they only show the end game of your content marketing, not the actual performance of your content. But how do evaluate your content marketing? There are three factors you need to consider measuring: attention, action and approval. Let’s talk about attention first.

Share on:

Feb 28, 2020

SEO

Posted by GrowScore

Evaluating Your Content Marketing: Measuring Approval

You have created your content marketing plan, and you have published all your content, but you don’t know how to evaluate your success? In some cases, your KPIs might help you, but mostly they only show the end game of your content marketing, not the actual performance of your content. But how do evaluate your content marketing? There are three factors you need to consider measuring: attention, action and approval. Last time we covered attention and action metrics, today let’s talk about approval.

Share on:

Feb 27, 2020

SEO

Posted by GrowScore

Evaluating Your Content Marketing: Measuring Actions

You have created your content marketing plan, and you have published all your content, but you don’t know how to evaluate your success? In some cases, your KPIs might help you, but mostly they only show the end game of your content marketing, not the actual performance of your content. But how do evaluate your content marketing? There are three factors you need to consider measuring: attention, action and approval. Last time we covered attention metrics, today let’s talk about action.

Share on: